Vietnam: Public Relations Executive / Senior Executive

The Public Relations Executive supports day-to-day communications programmes for a portfolio of Vietnamese and regional partners. Based in Ho Chi Minh City, you will work with senior consultants and our Hanoi colleagues to shape messages, engage Vietnamese and international media, and coordinate the project tasks that keep campaigns running smoothly. At Senior Executive level, you will take fuller ownership of partner relationships and campaign delivery, and help guide junior colleagues.

Locations
Vietnam
Working Type
Hybrid/Remote, Full-time
Working Time
09:00 am - 06:00 pm (SGT)

About Ellerton & Co.

Ellerton & Co. is one of Southeast Asia's leading independent public relations and integrated communications agencies, headquartered in Singapore with a strong and growing footprint across Greater Southeast Asia, including India.

For over 10 years we have helped brands win in the market by shaping authentic stories, building strong media relationships, and delivering measurable results through strategic counsel, creative campaigns, and integrated communications. We recently launched our Ellerton Creative Studio to offer even more powerful end-to-end solutions.

Our team - made up of seasoned journalists, strategic marketers, creative specialists, and expert storytellers - operates in a collaborative, agile environment that rewards ownership and fast growth. With offices and consultants across Singapore, India, Vietnam, Indonesia, Malaysia, Thailand, Philippines, Hong Kong and trusted partners globally, we give our people genuine regional exposure and the chance to build something meaningful.

Project Image
Project Image
Key Responsibilities
  • Draft press releases, briefing notes, media pitches and social content in Vietnamese and English that advance partner objectives
  • Build and maintain relationships with journalists, editors and content creators across Vietnam's national, business, technology and lifestyle media, with a particular focus on Ho Chi Minh City-based outlets
  • Adapt regional campaign materials for the Vietnamese market, translating or reviewing translations so that tone and terminology land with local audiences
  • Maintain media lists, monitor Vietnamese- and English-language coverage and prepare clear, timely reports
  • Support preparation and logistics for press briefings, interviews, launches and events in Ho Chi Minh City and across Vietnam
  • Track news, policy and industry developments in Vietnam and APAC, sharing relevant insights with internal teams and partners
  • Coordinate with designers, translators, event suppliers and other vendors to deliver quality materials on schedule
  • Assist with budget tracking, meeting notes and other administrative duties that maintain project momentum
Requirements
  • Bachelor's degree in Communications, Journalism, Marketing or a related field (or equivalent practical experience)
  • One to four years of agency, in-house or newsroom experience; title and scope will reflect experience, and strong fresh graduates with relevant internships are welcome to apply at Executive level
  • Native-level Vietnamese and advanced written and spoken English, with confidence engaging both local and international stakeholders
  • Familiarity with Vietnam's fast-changing media landscape - from national dailies and business titles to digital platforms and content creators - and a keen interest in regional current affairs
  • Strong organisational abilities, attention to detail and comfort managing multiple deadlines simultaneously
  • Working knowledge of media-monitoring or outreach tools 
  • Able to collaborate effectively within a distributed team and work core hours aligned with Singapore Standard Time
  • For Senior Executive level: experience managing day-to-day partner communication independently and an established network of Vietnamese media contacts
What We Offer
  • Competitive salary
  • Flexible remote arrangement, plus access to coworking spaces where available
  • Annual performance bonus and project incentives
  • Generous annual leave, public-holiday allowance based on local regulations
  • Professional development budget for courses, conferences and certifications
  • An inclusive environment that values teamwork, growth and regional diversity

How to Apply

Please email your CV, a brief cover note explaining why you are a good fit, and two writing samples - one in English and one in Vietnamese (for example, a press release, article draft or social copy) - to careers@ellerton.sg with the subject line "Vietnam PR Executive/Senior Executive Application – [Your Name]".

Applications are reviewed on a rolling basis; only shortlisted candidates will be contacted.

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