Extreme Networks

Social Media
Content Strategy

Extreme Networks is a Nasdaq-listed industry leader in AI-powered cloud networking, delivering solutions that simplifies and secures IT operations for customers across the globe.

Industry
Cloud Networking Solutions
Year
2023 - 2025

Overview

Extreme Networks identified APAC as a key growth market and set a clear objective to amplify their regional LinkedIn account, starting from 500 followers, by at least 50% in one year. The challenge was to achieve this growth while strictly adhering to the global brand's professional and technical tone. Our role was to manage their entire APAC LinkedIn presence, transforming it into a primary channel for educating partners, prospects, and stakeholders about their technological solutions.

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Our Approach

Strategic Content & Copywriting

We manage the end-to-end content strategy for the APAC LinkedIn channel. This includes all content planning, scheduling, and expert copywriting. Our team translates complex topics like AI networking, cybersecurity, and technical case studies into clear, objective, and insightful posts that build brand authority and resonate with a senior-level audience.

Dynamic Social Content Creation

To maximise engagement and attract attention, we design and produce a full suite of custom visual assets. This includes static images, dynamic GIFs, and short-form video recaps. We usually transform text-heavy case studies (e.g., NFL, MLB) and articles into clear, scannable, and highly-shareable carousels.

Brand-Aligned Marketing & Event Collateral

Our creative services extend beyond the social feed. We are entrusted to apply Extreme's established corporate brand guidelines to a wide range of marketing and internal materials. This includes designing event posters, print-ready collateral, and other digital assets, ensuring a consistent and high-quality brand representation across all touchpoints.

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The Results

+120%
Follower Growth in 9 Months
+19.7%
Average Engagement Rate; Up to 10x higher than the B2B tech industry benchmark of 2-5%.
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Your Vision, Our Craft.

Visualising the narratives that propel your business forward, across every platform and format.